# # C343119: MAJOR AUDIO-VISUAL EDUCATION
KEY WORD: FORMATS / EDUCATIONAL TELEVISION PROGRAMMES / YOUTHS
KATIYA PETCHOOCHUEI: A STUDY OF APPROPRIATE FORMATS OF EDUCATIONAL TELEVISION PROGRAMMES FOR YOUTHS IN BANGKOK METROPOLIS.
THESIS ADVISOR: CHAWALERT LERTCHALOLARN, Ph.D., 159pp. ISBN 974-584-348-2

          The purpose of this study were to study the appropriate formats of educational television programs for youths in Bangkok metropolis. The appropriateness were classified under taxonomy of learning outcomes as ; cognitive, affective and psychomotor domains. The Subjects were the students of upper secondary school in Bangkok Metropolis, the parents and program producers. The formats of educational television programs had been categorized into eleven programs. They were cartoon, direct teaching, narration, discussion, music video, folk media, drama, demonstration, games and quiz, documentary and semi-documentary. The findings were as follows;
          1. All three groups of subjects specified that discussion program was appropriate to teach cognitive domain at the middle level. However, in affective domain, all three were rated differently.
          2. All three groups of subjects specified that demonstration program was appropriate to teach cognitive and psychomotor domains at the middle level.
          3. All three groups of subjects specified that documentary program and semi-documentary program were appropriate to teach cognitive domain at the middle level.
          4. All three groups of subjects specified that game and quiz was rated differently in the cognitive domain.
          5. The others programs were rated to lower of learning.

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